
◆£5.8M in enquiries in 4 months
◆£17.4M enquiry ARR
◆£415K record week
◆202 configurators built · 13% converted to real builds
THE STORY
Mobile Tyre Van City came to GAJO for a website. What they got was an end-to-end platform: a customer-facing site with a van configurator, an AI assistant that qualifies enquiries around the clock, and a full operations backend that runs the business.
Max AI — the platform's built-in assistant — talks to every visitor, answers technical questions about van builds, and captures qualified leads straight into the CRM. Behind it sits the machine: quote requests, lead management, AI conversation logs, calendar, analytics, artwork approvals, a workshop pipeline board, live stock levels and a full SKU manager.
The result speaks for itself: £5.8M in enquiries generated in the first 4 months — an enquiry run-rate of £17.4M a year — with a record week of £415K.
WHAT IT DOES
Van configurator
Customers spec their own van build — racking, air, power, graphics — and the platform prices it live.
Max AI assistant
Answers, qualifies and converts visitors 24/7; every conversation is logged and searchable in the admin.
Full CRM
Quote requests, leads and customers in one place, with statuses, follow-ups and conversion tracking.
Workshop pipeline board
Every job from enquiry to build to handover, visible at a glance.
Live stock & SKU manager
Vans, packs and upgrades managed as live inventory with real-time availability.
Analytics
Conversion rates, revenue converted, weekly and monthly trends — the numbers that run the business.